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speakers photo from an on demand FoC webinar about a Case Study With Access Corporate Group

Resource Type: Webinars

WEBINAR

A Case Study with Access Corporate Group

Join THG Society's General Manager, Laura Donadio, as she sits down with Livia Wang to explore how the CEO and founder launched her business, Access Corporate Group, scaling it into the global brand it is today.

September 21, 2023

30 mins

Livia Wang, CEO & Founder of Access Corporate Group

Hosted by Laura Donadio, General Manager of THG Society

Influencer strategy, smart customer segmentation, colleagues as customers, the blending of AI and martech – this session is full of essential insights and lessons that are vital in the future for commerce.

Discover:

  • The importance of colleagues as consumers.
  • The key to engaging young consumers that have grown up with social commerce.
  • Why we need to look deeper within trends to identify what consumers aren't telling us.

Fill out the form to gain access to the session.

This session may contain strong language.

Watch a preview of this session below.