Press Releases

The Cadbury Shop harnesses THG Commerce’s storefront technology, THG Studios’ creative production capabilities and THG Fulfil’s fulfilment technology to scale Cadbury’s confectionery gifting ahead of peak festive trade.

CDS Superstores has extended its partnership with THG Fulfil to support omnichannel growth for The Range, wilko, and Homebase. The Home, leisure and garden retailer renews fulfilment and courier management agreement for The Range, wilko and Homebase as the brands accelerate omnichannel growth. 

Retail media just entered a new era. THG Commerce has partnered with Criteo and Google Cloud to launch Europe's first conversational AI ad solution. By integrating sponsored products directly into AI shopping chats, retailers can now monetise high-intent traffic—yielding an incredible 5x higher CTR than standard site averages.

Currys has officially launched on TikTok Shop, partnering with THG Commerce to revolutionise how tech is discovered and purchased. This collaboration blends retail with entertainment, allowing over 30 million monthly UK users to purchase curated tech directly through creators, live streams, and videos without ever leaving the TikTok app.

THG Ingenuity has secured a strategic UK e-commerce partnership with Tata Consumer Products GB. This collaboration will leverage THG Ingenuity's complete end-to-end commerce, automated fulfilment, and digital marketing capabilities to accelerate direct-to-consumer growth for Tata Consumer Products' premium wellness and beverage brands: teapigs, Good Earth, and Organic India.

THG Fulfil has expanded its global partnership with AutoStore, offering brands traditional CapEx ownership alongside its Robotics-as-a-Service model. This dual approach gives mid-market and enterprise retailers complete financial flexibility when investing in automated warehouse solutions, all backed by the deep integration and software expertise of an experienced, global fulfilment operator.

The new partnership will create a next-generation digital experience, making discovering and buying toys easier, more inspiring and more personalised. 

Gemma’s appointment comes as part of broader leadership transitions, underpinning a period of exceptional growth for THG Ingenuity.

Iconic home fragrance brand Yankee Candle® has officially launched its first TikTok Shop in the UK, partnering with THG Commerce. This partnership allows consumers to seamlessly browse, purchase, and engage directly within the app, marking a major step in social commerce.

THG Ingenuity’s AI Stylist, now live on Google Cloud Marketplace, redefines virtual try-on and enhances customer confidence.

Acting as principal contractor and technology provider, THG Fulfil has entered into a strategic partnership with Footasylum to design, integrate and activate a fully automated AutoStore system.

New conversational AI solution utilises Google Cloud’s Gemini Enterprise Agent Platform to deliver significant performance uplift for brands, including Myprotein.