In this session, you'll learn about Myprotein's recent rebranding efforts, where it has redefined its purpose and values, positioning itself as an accessible sports nutrition and clothing brand to reach a broader audience. Besides, you'll discover how Myprotein has become an omnichannel brand with strategic partnerships and digital presence, embracing social commerce platforms like TikTok.

Gain valuable insights into Myprotein's vision as it shifts towards becoming a lifestyle brand for health and wellness, balancing performance and wellness in its mission to add value to people's lives.

Fill out the form to gain access to the session.

Watch a preview of this session below.